Tuesday, 18 January 2011

PACKAGING IDEA'S AND DESIGN

RESEARCH - PACKAGING
When looking at Waitrose's food products, I looked at the range of shapes of the packaging containing the food. I needed to look at shape, as i wanted to create a sleeve which would fit several shapes and sizes. I found there was 3 more popular shapes within the free from products. These consisted of cylinders, boxes, and bags.

Cylinder based

Boxes
Bags
So with this in mind, I concentrated on a design to fit these. It's adjustable and can fit all three shapes very well.


I did find more awkward products; i decided to design a sticker, which would be produced in a range of sizes for these products.


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