100
If you live to be one hundred years old in the United Kingdom you should receive a birthday card from the Queen. If you are the fastest person on earth it is because you have run 100 metres faster that anyone else and, if you get 100% in the assessment of this project – you are (to say the least) an excellent typographic designer. 100 is a benchmark for achievement.
The decimal system is integral to how we lead our lives but 100 has a certain aura – it is a special number. Similarly the word century has an historic significance. The Romans organised their troops into centuries of up to 100 men, with a centurian in charge of them. We distinguish dates and history by centuries and a century in cricket merits special applause as does a player’s 100th goal for their team.
The Brief
You are required to interpret the number 100. Widely available research resources offer you reference and data that offer a broad spectrum of opportunities. Content could be educational, explanations of events, historical or social discoveries or developments, sporting records or achievements. We want to see an innovative idea that not only intrigues us but also informs us.
Choose a format that is appropriate for your subject matter and your target market. You could create a timeline in a broadsheet, a time-based piece, a website, a series of booklets/leaflets, a part-work or a complete publication containing all the content.
The main criteron is that your design should reflect the significance of the number 100 and that you express clear typographic control of the navigation of the information content.
Target Market
Define your market, and how you will target it, in your Strategy.
Requirements
• Research and Development • Strategy • Specifications/Grid(s) • Dummy/Prototype(s)
• Presentation
The meaning of 100
Research
Content upto you
Choose a format suitable for chosen target market
Typographic control of the naviagtion of the information content
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