Monday, 30 July 2012

ISTD Brief - 3 / 10 - 10 things you should know about - Publication 2009


10 THINGS YOU SHOULD KNOW ABOUT ...

The basis of this project could be the Dewey Decimal System with which you have become closely engaged during your study – we trust. However we are using its principle of classifica- tion of subjects into divisions and sub-divisions of ten rather than its application for organising your library.
We want you to consider the publication (through print and/or online) of a source of information on a series of subjects – not encyclopaedic – that will simultaneously inform and enthuse its users.
The Brief
You are going to publish under the title
10 things you should know about . . .
using one of the following 10 categories –
relevant to the understanding of the subject and must express the hierarchy of information.
In addition to your main piece, design two other covers in the category, plus a folder or container for point-of-sale and/or mailing. Similarly if you propose a partwork strategy, consider some- thing that will contain all 10 items within the category.
Alternatively, a web-based approach could use its inherent hierarchical structure to develop a resource that could even adopt a wiki approach for development – the choice is yours. However, the strategic and visual strengths of the proposal are our main focus – not programming.
Although the use of illustrative material is encouraged to, firstly, increase visual interest and, secondly, to make aspects of the facts easier to understand (particularly tactics or rules) the way typography is used to create an interesting visual publication should remain your main focus.
Target Market
Teens onwards
Requirements
• Research and Development • Strategy • Specifications/Grid(s) • Dummy/Prototype(s)
• Presentation
Cross-reference this project brief with the ‘Assessment Criteria’ sheet.
Submissions will only be accepted in one robust portfolio no larger than a2.

Dewey Decimal System
10 things you should know about....
in addition to main piece design 2 other covers plus folder or container for point of sale
consider something that will contain all 10 ites within the category

HIGH

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