Type Factory - Assigning Roles & Re-writing Rationale

Rationale

Celebrating the history of typography through a exhibition showcasing present modern submissions on type related work (type as image and font creating). Prior to the exhibition people can vote for six out of a range of collected resent typefaces from small professional type foundries in the Uk. These six winners of ‘The Future typefaces’ will be revealed on opening night of the exhibition, and each winner will be invited to talk about their design and work.

Promotion:

. Brand and identity for ‘Typos Graphe’

. Social Networking

. Posters, fliers

. Mail out to Type foundries asking for one font submission

. Mail out for freelance and professional type workers to submit (type as image, cannot buy typeface)

Exhibition:

. Publication:

One page on introduction

The work in the exhibition (everything but the type foundries) no pictures of work, using icons (way finding)

Double page on the winners:

Double spread for each winner, explanation, time and date.

. Poster (timeline of type)

. Way finding

Branding and identity initial, separately. Bring together, Sunday 14^th Oct.

Not just a logo, but Colour palette, tone of design, examples of layout, stock, etc.

Research Uk type foundries

Research uk freelance and type as image

Social networking: twitter, facebook,

website for people to vote.

Promotion of posters and fliers

Mail out type foundries

Mail out freelance

Publication:

Gathering content: images and info on winning type foundries, info on all people submitting

Concept and design style, Wayfi­nding Icons: I do half and half in relation to what we are researching.

Poster of timeline

Sarah

Steph

Together