Good is...? Finalised Concept and Rationale

FINALISED CONCEPT AND RATIONALE




Concept: 

Flat pack wooden housing is environmentally friendly and cheaper than regular housing, thus making it good, my target audience being first time home buyers.

Rationale:

To create the packaging, branding and a step by step guide for a flat pack home.

Initial thoughts:

Concept: 

Good is...Treehouses

Rationale:

I am going to research wooden structures, looking at branding, advertising and packaging; all things print based.


OR


Design and re-brand 'we houses' online site into a paper based structure


OR


Design and produce packaging and merchandise for a 'build a tree house pack'


OR 


Create a manual / catalogue for weehouses
.....