Hard cover design
To give a professional finish to my catalog I'm going to have a hard cover, to also give it durability, as the catalog needs to be suitable for posting too. I wanted to give the book a really interesting appearance, so I've added a belly band, which can reveal the repeated logo design on the cover. I intend on die cutting my logo from the belly band.
Belly band
Cover inverse
A really simple, but in keeping and an informative design for the contents page within the book. Felt this was a must needed aspect for a book of any kind. As this catalog has several elements to it, potential customers want to find the wanted information quickly, otherwise it will deter, if it takes more than just a few seconds to do so.
Information book
Pages in order
- 1&2 Sustainability
- 3 Design Process
- 4 Customisation
- 5
Page 1 & 2
Page 3 & 4
Page 5 & 6
Page 7
Mail shot
Open, to reveal 3d structure
Keeping with the 'pop up' elements, creating consistency. I felt this was a nice interactive way to engage with potential customers, sending out a mail shot which can be opened, and appreciated.
Mail shot
Outside
Mail shot envelope
White space to be cut, revealing logo
Packaging and promotional stickers
3d Leaflet
outside and inside
Once constructed, this will be AMAZING. It will be a design entirely relaying on folds and cuts to work. The square cut out, when unfolded, will reveal the backing image.
Businss cards
Business cards (close up)
Existing weehouses ready to buy
3d side of catalog
These turned out far better than expected, I want this to be the main product focus, to make it really precious and beautiful in its crafting detail.
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