I was looking for potential competition briefs to do and I came across 'Sound bites' within ISTD and found it really interesting, and link closely alongside my 'doing my nut in' brief. Its potentially a brief I could apply to extra product materials that may come with my books, or act as advertisement or promotional material. I intend for it to become part of my 'doing my nut in' brief, as a whole. For submission I would submit the entirety of all the products I have made / yet to make. The brief in summary:
The Original Brief
You are required to design a submission that investigates sound recordings selected from the British Library Sounds digital collections. This brief presents you with the opportunity to express the essence and spirit of your chosen sound recordings. You may wish to edit and select appropriate ‘sound bites’ from these audio clips or use transcripts for your text matter. Consider the juxtaposition of your chosen recordings – do they have anything in common? Do they address similar issues/themes? Are they opposites? Or simply celebrate the emotions that are aroused by your chosen words.
Consider the way that different accents may suggest particular fonts – some bolder, some softer, sharp, distressed, condensed, thin, fat, serif/sans serif etc. You decide – the possibilities are endless.
Use whatever methods and media you consider appropriate to convey your solution effectively – as long as you express a solid idea, inform us and show us your typographic skills. Make sure that you incorporate typographically detailed text matter that expresses an information hierarchy. Remember that words and language are our collateral and that your submission should be essentially typographic.
Re-written:
Brief:
You are required to design a range of advertisement, promotional and product material which will be driven by your 'Doing my nut in' outcome. The products designed will need to investigate sound recordings from the British Library Sounds collection, focusing on accents and dialects. Design material will need to have a typographic and language focus.
Considerations:
Consider the way that different accents may suggest particular fonts – some bolder, some softer, sharp, distressed, condensed, thin, fat, serif/sans serif etc. You decide – the possibilities are endless.
Background:
Use whatever methods and media you consider appropriate to convey your solution effectively – as long as you express a solid idea, inform us and show us your typographic skills. Make sure that you incorporate typographically detailed text matter that expresses an information hierarchy. Remember that words and language are our collateral and that your submission should be essentially typographic.
Mandatory Requirements:
Broad range of research
The products designed need to be typographically led
A range of appropriate advertisement, promotional material and retail graphics
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