Premium end packaging for wine
Logoplaste are leaders in plastic packaging, providing an overall service for packaging R&D, in-house production and quality systems, backed by technical support and advice.
An increasing numbers of wine producers and retailers are converting from glass bottles to alternative packaging.
the brief
Your challenge is to design and model a premium end packaging for wine to be filled into; moving away from the glass bottle; and one that offers a distinctive unique shape, using a suitable raw material.
points to consider
Wine is predominantly filled in glass bottles today but more and more wine producers are converting to plastic and carry-boxes.
• Does the packaging influence purchase? How much wine should it hold? Can the packaging be used again and support recycling?
• Does the design show practical consideration for the full supply chain?
• Safety – a move away from glass promotes health and safety on the production line, transportation and for the end user.
• Light-weighting saves money. • Marketing opportunities and a visual
‘shelf’ appeal.
• Shelf life of the product must be maintained or improved – product quality must not be risked.
• Environmental sustainability.
• A suitable closure that effectively gives the packaging that ‘wow factor’ whilst not compromising the above values.
materials to use
A suitable raw material.
To Summarise:
Design packaging for wine to be filled into
Move away from glass bottle
Unique shape
Use raw material
Recyclable ?
Practical
Light weight
HIGH
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